Dumpad
Client: Håll Sverige Rent
Production: First Lady
My role: Animation
This is a campaign for the Keep Sweden Tidy Foundation.
The campaign message is to dump your trash in the bin instead of on the ground.
We see a couple of trash faces, and then I made them come alive with some stop motion animation and vfx.
Deliverables included a 20s and 5s TVC, Social Media videos, Outdoor Screen Ads and banner material.
The campaign was awarded the 2023 Silver and People’s Lovie Award in the category
‘Social Content Series & Campaigns Public Service & Activism 2023.
![dumpad-award-02](https://www.oscarhoglund.com/wp-content/uploads/2024/05/dumpad-award-02-scaled.jpg)
![dumpad-award-01](https://www.oscarhoglund.com/wp-content/uploads/2024/05/dumpad-award-01-scaled.jpg)